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Influencer in social media is the heart of marketing

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 Influencer marketing is the heart of social media marketing. Influencer studies show that 86 percent of women consult social media before making a purchase, and who are they looking to? Their favorite influencer who has the same skin tone, body shape, aged child or taste. Influencer marketing has evolved, and there are now dozens of metrics, but it really comes down to creators using products, giving authentic and honest reviews, and getting their audience’s feedback. While you are unique, there are thousands, if not millions of women dealing with the same issues you face. Whether it’s small or large – […]

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