Self publishing with customer Intelligence.

Self publishing with information you gather from customers.

Automatically Gather Prospect and Customer Intelligence so You Can Sell and Charge More when you self publishing your information.

Self Publishing

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Whether you are speaking to a group, presenting at a meeting or collecting contacts at a conference, trade show or networking event, you use can easily discover a lot of self publishing information about your audience members if you can capture their email addresses, including:
• Age • Interests • Website • Twitter Handle • LinkedIn Profile
• Gender • Location • Facebook Page • Twitter photo • Social Media Influence Score

You can even gather key self publishing information from their Website so you know the business they’re in, what they offer, who their target markets are, etc.

NOTE: This is not invasion of privacy. Our self system scans the Internet for publicly shared information. All the data  collected has been voluntarily put online by the person who provides his name and email address to you.

Self publishing MOVER & SHAKER WISHLIST.

Of course, none of this data will do you much good for self publising if you don’t know who you’re looking for, or what you want to do when you find them. Complete the following worksheet to create your Mover & Shaker Wishlist.

Then, go through the ideas for self publishing following up with and cashing in on those high-impact contacts.
1. What connections do you want to make? (Check all that apply.)
[ ] Prospective customers, high-profile or otherwise
[ ] Businesses that sell complementary products to yours
[ ] Businesses with customers that fit your prospective customer profile
[ ] Experts or thought leaders with lists of followers
[ ] Organizations or associations with members who would be your prospective customers
[ ] Media members
[ ] Other __________________________________________
2. Describe your perfect prospective customer.
Age ______ Gender [ ] Male [ ] Female Location_____________________
Interests__________________________ Income _____________________
Other Key Personal Characteristics ____________________________________
Type of Business ___________________________________________________
Position in their business ____________________________________________
Other Key Business Characteristics (Franchise, Non-Profit) _________________
__________________________________________________________________
3. Describe your perfect joint venture partner. (Business that could sell your product to its customers and prospects)
Product you would sell ______________________________________________
Preferred price point ______________ Preferred profit to you ______________
Preferred list size: Customers ________________ Prospects_______________
Preferred message channels: [ ] Email [ ] Phone [ ] Direct Mail
[ ] Web Ad [ ] Event Co-promotion [ ] Other ____________________
Other requirements/preferences ______________________________________
__________________________________________________________________capture + connect + close
(Business with products you could sell to your customers and prospects.)
Product you would sell ______________________________________________
Preferred price point(s) ______________ Desired % of sales ________________
Preferred message channels: [ ] Email [ ] Phone [ ] Direct Mail
[ ] Web Ad [ ] Event Co-promotion [ ] Other ____________________
Other requirements/preferences ______________________________________
__________________________________________________________________
4. Describe your perfect media partner or thought leader.
Desired characteristics of their subscribers/followers:
Age ______ Gender [ ] Male [ ] Female Location_____________________
Interests__________________________ Income _____________________
Other Key Personal Characteristics ____________________________________
Type of Business ___________________________________________________
Position in their business ____________________________________________
Other Key Business Characteristics (Franchise, Non-Profit) _________________
__________________________________________________________________
Pros/cons of associating your product with their medium or personality.
Pros: _____________________________________________________________
Cons: _____________________________________________________________
What would you want them to do for you? (Check all that apply.)
[ ] Endorse your product [ ] Review your product [ ] Be a Case Study
[ ] Connect you with other Influencers [ ] Invite you to speak at their event
[ ] Interview you [ ] Be interviewed by you [ ] Other______________
FOLLOWING UP AND CASHING IN
Once you get the data on your high-impact contacts and you know what you're looking for, here are ideas for following up with them ASAP and taking action.

Explore relationship opportunities by:
• Inviting them to lunch or dinner
• Calling and scheduling a follow up meeting if location permits
• Creating and sending a video proposal
• Taking the first step—promote them through a tweet, post, article, etc. and send them a text or email with a link to it
Areas to explore:
• Do they have relationships with your prospects or customers? Would they be willing to promote your business or
product?
• Would they be willing to get the word out about your product or business through a review, article, feature or interview?
• Do they have access to another customer list that you could sell to—like a third party partner of theirs?
• Are they a member of an influential network or association they would be willing to introduce you to?
• Do they need your help in your business or product arena and could you create a high-profile case study?
• Would they be willing to connect you with their friends on Facebook, Twitter, LinkedIn, or their blog?
• Would they be willing to let you interview them and then leverage that content for both your prospects and customers?
• Would they want to promote their business or product to your customers and prospects? Would they license it to you?
Could you "white label" it? (This means branding their product with your name),If you like more information gathering information for self publishing contact us today.

Contact us today for self publishing help that will save you time and money.

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