How to interview with Melanie Denny on preparing a great resume.
1. Tell us a little about yourself and your resume writing service.
My name is Melanie L.Denny, certified résumé expert.
I have been writing résumés professionally for 4 years. The name of my company is Résumé-Evolution and I offer an array of self-marketing services including: résumés, cover letters, mini-résumé card designs, LinkedIn profiles, thank you letters, resignation letters, salary history sheets, reference sheets, QR code integration, interview coaching, résumé workshop facilitation and more.
2. Why the Resume business? Are we doing them wrong? Or people just hate doing them?
In general, people find it challenging to write about themselves in a professional manner. I see a lot of people who sell themselves short and don’t see how much value they bring to their employer. In addition, the résumé has evolved so much in just the last 10 – 15 years. With the booming social media phenomenon and online job boards, the way we apply for jobs has also evolved and many people just don’t know how to adapt to the new job seeking trends.
3. Resume Tip of the Week: Match your resume’s look and feel to the income bracket you are targeting, great tip.
Yes, it’s important not to appear over qualified or under qualified just by the amount of information on the page. In general someone with 15 years experience in an executive position will have a much more detailed résumé than a recent college graduate just entering the job market.
4. Share your thoughts on the effects of the internet on the resume business.
As I mentioned before, job searching techniques have definitely evolved. Now, it is very important to have the right key words incorporated in the résumé to get past the ATS (applicant tracking system). Résumés are being scanned by special programs once they are submitted online, and if the formatting and keywords aren’t an exact match, those résumés will never make it to the hiring manager. Also, LinkedIn is a POWERFUL tool for job searching with more than 175 million users, all looking for professional partnerships and new connections. In the coming years, some experts feel a LinkedIn profile will replace the résumé. So don’t get left behind!
5. As a rule of thumb, don’t go further back than 10 years. What not to put on your resume, what if you have been out of a job for a couple of years, what if you been studying or working from home.
If you haven’t been working for a while, hopefully you have been occupying your time attending school, volunteering or running a side business. You don’t want your skills to get stale. Whatever you have been doing, you can add it into the résumé just to show that you have been busy and keeping your skills fresh.
6. Do you like social media, please share with us what we should not post on our site when we are looking for a job.
Social media has become a part of who we are today. It is a very important factor when job searching. Believe it or not, employers are “googling” applicants and they want to see an all around wholesome, professional image online. I would advise against pictures on Facebook, Twitter or Instagram that give off a negative or offensive image of yourself. Right or wrong, some employers tend to associate your social life with your professional persona, so be careful and watch your online image. Google yourself often and see what comes up.
7. QR code on your resume, Why?
QR codes are being used mostly by companies, but anyone can make a QR code. Including it on your self-marketing documents is an awesome way to differentiate yourself from the crowd, it shows that your are technologically savvy, up to date and it gives you an opportunity to show your personal brand and some of your expertise. More information on QR codes can be found here: website http://vizibility.net/resume-evolution.
8. Don’t add links to company pages that you’ve worked for in the past. Do you see a lot of this?
I don’t see this too often, but sometimes in IT résumés, people like to provide links of work they did for their past employers and include a link back to the company page. This is just a distraction. You want the hiring manager to keep reading your résumé and stay focused on YOU, not your past employer.
9. Add links to your contact information. Links to your online profile or LinkedIn page gives the employer another chance to get to know who you are. How much is too much?
Just as I have links to my blog, my personal website, my Facebook page, my Twitter account, my LinkedIn profile etc, candidates should include links that help build their brand as well. As long as one link reinforces the other and they are all delivering the same message, I would say have at least 1 link on the résumé and make sure that page has links to other sites/pages that demonstrate who you are to an employer.
10. Final comment: What’s on your business “Bucket List?” Top 5 things you’d still like to do?
I would love to get into more speaking engagements i.e. more résumé workshops in the community and for organizations. I’d also like to start providing video résumé services, create free LinkedIn webinars to go with my e-book (The Job Seeker’s Secret Guide to LinkedIn – available on Amazon.com). Ultimately, I know the résumé and interview are only a part of the job seeking process, so my goal is to create a One-Stop-Shop for complete professional career services for resume seekers.
What do you think about Resume Evolution? Tell me your personal experiences with your resume below.